Pennant

Project Description:

 Client:
Forces Pension Society
 Circulation:
42,000 (Home mailed)
 Frequency:
Bi-annual

A force to be reckoned with

PennantPennant is the bi-annual magazine of the Forces Pension Society, an independent not-for-profit society that campaigns for equitable pension conditions for serving and retired members of the Armed Forces and their dependents.

Square7 Media sells display advertising and inserts for the 84-page perfect bound magazine, which is sent to the society’s 42,000 members. The readership is evenly split between male and female; 30 per cent are in the 40-50 age group and 60 per cent are over 60.

 



 Square7 has made an exceptional contribution to Pennant magazine greatly improving the advertising revenues generated. Their approachable and friendly staff are professional, flexible and committed to providing a relevant mix of advertising to generate new business and improve the design and look of the ad pages.

General Secretary, the Forces Pension Society